Every Christmas season, our Retail Gallery transforms into a world where art and nostalgia converge — a place where guests can experience Christmas as it once was, rich in beauty, memory, and craftsmanship.

This year’s theme, Rediscover the Joy of Christmas, is a heartfelt invitation to slow down, take in the artistry, and reconnect with what makes the season extraordinary. Inspired by the golden age of department store displays, our vignettes celebrate the fine art of holiday storytelling — each one designed to stir the senses, evoke emotion, and inspire wonder.


The Confectioner’s Corner

A sweet symphony of pinks, creams, and sugar-dusted reds defines this vignette inspired by the art of holiday baking. Think gingerbread dreams and frosted elegance — a blend of vintage warmth and modern refinement. Alongside charming cookie cutters and ornaments, you’ll find an exquisite assortment of candlesticks and long tapers, thoughtfully selected to elevate any holiday table. It’s a space that celebrates hospitality, joy, and the simple act of gathering.

The Gilded Hearth

Where crimson meets gold, The Gilded Hearth glows with timeless sophistication. Deep velvets, polished glass, and gleaming metallics evoke the grandeur of an old-world Christmas. This section effortlessly bridges the elegance of European décor with the warmth of home — featuring Egyptian glass ornaments, vintage enamelware, and finely crafted giftware that shimmer like candlelight on a winter’s evening. It’s a vision of Christmas that feels both classic and resplendent.

Old World Treasures

For those who treasure craftsmanship, this vignette is a love letter to Europe’s finest artisans. From hand-carved German smokers and Austrian snow globes to delicate Italian glass, every piece speaks of heritage and mastery. Papier-mâché candy boxes and antique-style ornaments offer glimpses into centuries-old traditions, each handcrafted work of art reminding us that quality and beauty never fade. This is where history and artistry meet under the glow of Christmas lights.

Whispers of Childhood

Soft pastels and muted tones fill this tender corner of the Gallery, where wool, linen, and natural textures create a dreamlike space of comfort and nostalgia. Here, tiny tin toys, woodland animals, and miniature ornaments bring back the magic of Christmas mornings long past. Designed to spark imagination, this vignette celebrates both the joy of children discovering Christmas for the first time and the cherished memories of adults remembering their own.

Songs of the Season

The gentle harmony of music and nature fills this luminous space. Golden instruments gleam beside bright cardinals and hand-painted birds, each ornament a tribute to sound, memory, and reflection. Songs of the Season is a place of remembrance and reverence — for those we love, those we’ve lost, and the melodies that live on in our hearts. The interplay of gold, black, and crimson lends a sense of sophistication to a deeply human story of Christmas hope.

Winter’s Companions

At the entrance to the Gallery, guests are welcomed by a cozy woodland tableau where fabric, paper, and texture come together to create a gentle winter’s embrace. Owls perch among branches, foxes nestle beneath boughs, and soft animal figures evoke both childhood whimsy and the warmth of companionship. Winter’s Companions celebrates the quiet beauty of nature and the creatures that share our world — each one a reminder of peace, comfort, and togetherness.

A Season of Liberty

As our nation approaches its 250th anniversary, this proud display honors the enduring spirit of craftsmanship and unity. Red, white, and blue ornaments — handmade across both America and Europe — create a celebration of tradition that transcends borders. A Season of Liberty embodies the joy of shared heritage and artistry, proving that patriotism and elegance can beautifully coexist in the glow of Christmas light.

A Tradition Reimagined

At Vaillancourt Folk Art, we have always believed that art and tradition go hand in hand. The 2025 Retail Gallery — themed Rediscover the Joy of Christmas — is not merely an exhibition; it is an experience. Every vignette, from the delicate Whispers of Childhood to the radiant Gilded Hearth, is a chapter in the story of how we keep the Christmas spirit alive — through artistry, heritage, and a touch of wonder.

This year, we invite you to wander, to dream, and to rediscover what Christmas truly means: a celebration of love, craftsmanship, and the enduring magic of tradition.