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From Putting a Company’s Name on Promotional Chewing Gum Packages to Creating Localized Travel Books: Xerox Helps Target the Right Message to the Right People

ROCHESTER, N.Y., May 21, 2008 — Ensure the impact of your company’s name for promotions and giveaways by printing it on chewing gum packages that stick around long after the flavor disappears. Cater to the avid vacationer with travel guides customized for specific cities and regions. These are just two ways digital print technology is transforming [...]

Published Wednesday, May 21st, 2008 in Announcements.
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